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Prepare for 2013: Your business plan must-have

Posted on December 10, 2012 by admin

Your business plan can become a winning game plan in 2013 with documented work experience. Image source: depts.ttu.edu

As the year winds down, many business owners are making plans to increase their bottom lines in 2013. For most of us, this means revising the business plan.

How banks and other financial contributors respond to the business plan, it’s all on you. The fact is, most business plans will not get a second look next year.

Can I help with biz plans? Yes, but first here is why your current business plan…well…sucks. You aren’t proving you are good are enough.

SBA.gov gives a pretty clear checklist of what you MUST include in your business plan. Having typed this, make sure your plan stands out from the rest of the pile. Ironically, getting your business plan to separate itself from the pile, begins before writing one word.

Get some experience first. How on earth can you ask for anything if you haven’t proved that you deserve it. I cannot ask for a grant to provide housing for wayward girls (now there’s an oldie-but-goodie term for you!) if I don’t have any proof that I have helped this group in the past?

A vision is great but they don’t put money in your wallet. Experience? That’ll work.

Get creative. Think a second job, volunteerism, barter or “job creation”. Yes, create the job! Mock jobs are underrated, because folks are so hung up on “faking it till you make it.” Phooey.
in most cases (please contact a lawyer to be on the safe side) you just need to be able to say you have some experience. Helped a friend? Experience. Completed a class project? Experience. Talked with teen girls at a sleep-over? You get the point.

Get testimonials. If you are helping someone while helping yourself to some experience, get testimonials or recommendation letters from them (of the positive kind, of course). It helps to make you look good on paper. And by paper, I mean the business plan!

And yes, I write them. Contact me for a quote.
info@tyjuana-wilson.com
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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

Prepare for 2013: Cheap marketing ideas

Posted on December 7, 2012 by admin

Sleigh bells ring…to let you know your business could use some marketing! image credit: christmasstockimages.com

Visions of sugarplums? How about visions of a laundry list of prospects waiting to hear from you instead? Yeah…that’s what I thought.

In preparing for 2013 as an entrepreneur you have to think about how you will reach more customers. That’s right, now is the time to get your marketing plan in order for the upcoming year, in fact, you’re late. Holiday shopping will have to take a back seat in the sleigh ride for a few hours as you implement the following cheap marketing tactics, and you won’t have to spend too much of your gift-giving money, if at all!

Door knocking isn’t just for carolers. The next time you’re out and about visit prospects with holiday cards in tow. Much better than sleazy solicitations.

Facebook offers will get prospects in the virtual door. Last week I received a $25.00 voucher to use in advertisements. One ad, running for about 12 hours, brought over 3,000 unique visitors onto my FB business page. I didn’t spend one dime for the 3k…not one dime.

Big tippers are always welcomed. Now I’m not talking about gratuities after dinner. Share advice on your social media accounts, with links to your sites, blogs and FB pages. Good tips are worth it’s weight in chestnuts roasting on an open fire.

Still unsure of where to begin with your marketing strategy? I was able to score the simplest marketing plan; all you need to do is fill in a few blanks.To receive a copy of the checklist join the Jolt group on FB, here.

You bottom line is the one aspect in your holiday season in which you can no longer afford to ignore. Don’t let the happy holiday turn into the coldest winter ever for your business.

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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

New series: Prepare for 2013

Posted on December 5, 2012 by admin

image source: markramseymedia.com

This month your business will get the swift kick it needs to get going in 2013, today. While you’re planing your holiday festivities ~~shopping~~ make sure to put some time into your business. As we learned this summer, many business owners take breaks that affect their bottom line. The best companies never shut down unless there’s an emergency, and if you are unsure, tree decorating is not an emergency.

While 2013 is predicted to have mixed results in the business community — where some businesses will see growth while others will see layoffs — it is up to you to get YOUR company in order in the midst of a busy holiday season. Don’t let the distractions of sugar plums and Tiny Tim get in the way of being prepared for the new year.

My free report, Summer Madness will help you put systems in place while you enjoy time with your loved ones. Don’t let the title scare you: the report shows you how to enjoy time off without going out of business. The secret to making it work? Making it work now, not December 31. No sign up is required, so pick up the report today.
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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

Thankful for: Cyber Monday

Posted on November 26, 2012 by admin

When I worked a regular 9-to-5 I remember rushing to my desk the Monday after a turkey-filled Thanksgiving weekend. No, it wasn’t because I couldn’t wait to see what ~~pettiness~~ awaited. I just wanted to see what Cyber Monday had to offer on my PC. The workday became a game of “Find the Deal Online”. (A game, I just made up.)

Now as a business owner I am able to not only spend more time searching the ultimate online buy but I can offer my own special. Here it is:

Blogging special – because you haven’t updated your blog since last summer!

Two blog posts each week (fresh content all the time!)
Keyword placement (not the spammy kind, either)
Article submission (for more views)
Blog setup (if needed)

Only $100/month for 3 months. This is a 50 % discount! (Higher discount if you need a blog installment. woo-hoo!)

You must sign up for 3 months. Sale ends Friday. Please contact me at info@tyjuana-wilson.com for more details.

Sure you can spend you last shopping dime on gifts for other people, but your business needs you, too. I have spent most of the year talking about the importance of a blog, and you still need one. So let’s get that blog going once and for all.

Without Cyber Monday, it’s just the Monday. After a holiday, which usually sucks.

~Ty

Thankful for: FB groups

Posted on November 19, 2012 by admin

Rock out on Facebook with groups. Image credit: http://openclipart.org/detail/3659/music-group-by-johnny_automatic

I ~~used to bash Facebook groups~~…scratch that because I still do. As a matter of fact, months ago I guest blogged about group disasters. Let’s face it, most Facebook groups are nothing more than ad dumps and like most dumps, they just stink.

As with trash, you might come across a few treasures, too.

For those who don’t know, Facebook groups are great platforms for like-minded people to get together, hence the term group. Want to join a group? Simply select the “ask to join group” button found on the main page of the group. Or, you can ask a FB friend to add you to said group. (if they are members, of course) Some groups are secret so with those you’ll definitely need to request entry.

Now, say you want to launch a group of your own, as I recently have.(click here to get JOLTed!) You would then go to your main Facebook page, where the newsfeed is, look at the list of your groups — or where they would be located if you were to ever join a group, on the left side of your screen — and select “create group” located underneath that list. You can’t launch groups with your mobile app at the moment.

It was in launching my own group, I realized there is reason for thankfulness. *Cue the scene with the dinner table*:

More viability than pages. As of late Facebook seems to be unfriendly (get it?) to business pages, unless of course you shell out money in advertising or sponsored posts. This is not the case (yet) with groups. You can post all day in groups and the members will see your messages. Is this not the point of using Facebook in the first place, to be seen?

Pins arrive…in time for the holidays. What is a pin? Visit a business page and you might see a golden flagged post before you see any other content. That post has been pinned. Now you can do the same as a group administrator. Great for posting rules and other important posts. Breaking news: You may pin up to three posts, two more than pages. (Read more here.)

And now…the bad news. As I have explained as a guest blogger, you have to proceed with caution when it comes to groups. Sadly, many of your members will not read the rules. This usually spawns those ads nobody likes to read. Make sure you put the fear of God in ‘em to read and abide by the rules!

Still want in? Launch a group, invite your like-minded peeps, compare the site views there to that of your business page and enjoy!
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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

Thankful for…Google+

Posted on November 17, 2012 by admin

It all adds up on G+. Image credit: http://openclipart.org

When you’re a content creator, you’re also a content sharing nut, or at least you should be. After all, what is the point of writing it if you’re going to keep it to yourself like a locked diary from the 80s?

On what was an otherwise quiet day for me months ago, I took a moment to look into this Google+ thingy I kept hearing about — from internet marketers. And by the way, anyone with an online presence is in fact an internet marketer. Fact.

That’s when I had a heart-to-heart with myself: if they are using G+, why aren’t you? I mean, several gurus cannot be wrong. And boy, they are so right. G+ is the bomb and I will forever be thankful for it. Here’s why:

Google loves itself. If this isn’t a lesson on self-esteem I don’t know what is: love yourself. Google’s momma, the search engine, loves to show off whatever is shared on its sites, including G+. (not sure if this applies to Blogger as of yet, though)So next time you’re blogging be sure to select the G+ icon and watch Google pick up the post.

Social networking made safer. Every wanted to share something online, but were afraid to offend that one person who is easily offended. Have you ever forgotten to choose the right group of friends? G+ gives its users Circles that are already prepared to receive your classified information. Just choose the circle — not the people, the actual circles — and share away.

You just cannot get enough of sharing. If you use other social media you understand the drama with sharing files. Sometimes it works, other times it doesn’t. G+ makes it easy to share files, thanks to — you’ve guessed it, Google Drive. Not using G-drive? If you have a Gmail account, go to http://drive.google.com and upload files from your hard drive or flash drive. Now you can share those files on G+. Easy peasy.

Now, here’s the bad news.

Ever been to a house party where anyone was invited? Neighbors, whether they really knew the homeowner; co-workers who aren’t really your friends; friends who get lost in the sea of non-friends? If you’ve ever hosted a shin dig and had to ask “who are you?” then you know what I mean. With G+ however, the doors aren’t open to everyone with a third-party application. This means you have to visit G+ to actually use it. (outside of the share buttons found on blogs) Sorry, Hootsuite peeps.

If you’re looking to expand your online time, check out G+ while it’s still easy to navigate. Like everything else owned by Google, it’s free, for now…
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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

Thankful for: My momma

Posted on November 7, 2012 by admin

Every day should be Mother’s Day. Image credit: scelnews.com

The more I think about it, the more sense it makes to see so many mom blogs appearing out of nowhere. Let’s face it, these women have knowledge you just can’t buy in college.

Imagine finding yourself lost. (On the other hand, if you found yourself lost, you could probably figure out where you are…but anyway…) Without saying a word here comes a soft-spoken woman who knows what to say, choosing each word like a chess piece.

That’s my momma!

Before there were life coaches, there was mom. She forces me to think twice about some things, while shooting for the moon, no holds barred, in other areas. She knows when is the right time to choose either action. She is also to thank for my cockiness: because of mom I believe I can simply do anything I want. And on those days where I am less than confident — sometimes I just like to see what doubt feels like — mother is reminding me how proud she is of me. Of us all.

Mom is awesome for so many reasons. How she has mastered the art of being a traditional wife and grandparent while taking in all that life has to offer a post-retiree, I’ll never know. She is always on the go. She proves that you can have it all, on your own terms.

And you can still look good while going for it all: Recently the family gathered together to celebrate her 70th. 7-0. Sorry, but I’m super private when it comes to my loved ones, so no pictures, but when I say I come from good stock, I mean it.
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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

New series: Today, I am thankful for…

Posted on November 2, 2012 by admin

America.

Only in America can a Black girl from Queens — with help from the Lord — create a freelance writing business that empowers other entrepreneurs while providing a decent living for her family.

In the wake of Hurricane Sandy, and with the presidential election right ’round the corner there is no better way to begin a month of thankfulness than to show gratitude for this country. Sure the US isn’t without it’s flaws (there are still too many homeless children here!) but when the time comes to band together, we show up.

And I hope we all will show up on or before the 6th, regardless of your affiliation.

There is so much to be thankful for, leading up to the holiday. Today, this is where I’ll begin. My home.

Blogging tip in action #8 (and links to the other 7 tips)

Posted on October 30, 2012 by admin

You’ll want to print/bookmark this entry.

And I know, if you live in a storm-wretched area, blogging is the last thing on your mind. But this is another reason for printing/bookmarking this; you can refer to it when you are ready to get back to work.

In the meantime, stay safe.
~Ty

Blogging tip #8 (my recording)

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I am a freelance writer, copywriter and consultant who provides to small business owners: articles, press releases, website/blog content, newsletter copy, and more. More importantly, I am also watching my 14-year-old diva, Tyra, grow before my eyes. Click here and check out my e-book, “What to blog about…” for free.

(c) 2012 TyLand Unlimited. You may republish any items (minus the images) from this blog in your own blog, or print or electronic newsletter. But please include the following paragraph:

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.

Blogging tip #7 : You know you love a good reality show

Posted on October 23, 2012 by admin

I cannot wait for my favorite GA peaches! Image credit: http://www.flickr.com/photos/rickharris/

Let’s have a deeper look at the art of blogging; I cannot wait for the new season of Real Housewives of Atlanta! Not because I care that much about how rowdy NeNe Leakes will get when former Miss USA Kenya Moore steps into the mix. I just love to have something to talk about, and blog about, too.

What could one learn from RHWOA?How is it possible to compare your business to the foolishness ~~that I love~~? Don’t laugh, in fact take moment to consider the show: its survival, even after casts members come and go: its potential to give the unknown a way to leverage an acting career she never really had before; its ability to promote the city/vicinity of Atlanta as a booming mecca for African Americans and cross-dressers alike. See, there is good to be found in almost anything.

Perhaps there is another reality show that piques your “I’ll-never-admit-to-it” interest. Me? I have a few, matter of fact I have managed to blog about Dance Moms months ago. Additionally, the image on that post continues to be shared on Pinterest. I am being pinned!

The tip for this week can be found in the last paragraph. Click on the link above and feel free to be inspired one of my favorite shows. One thing I need to make clear, though: Keep your post about your business. Don’t confuse readers with a rant or rave about the latest episode of your guilty pleasure.

“Republished from the TyLand Writings official blog found at http://tyjuana-wilson.com/blog.
Don’t forget to pick up your free copy of the ebook “What to Blog About…” by clicking here.”

Copying without permission is strictly prohibited.